This paper shows a typical of strategic planning process involving a local university in the transformative society as well as quasi-privatization drive from the government. Chosun University was chosen as an object of this case study, which faces a high demand of environment and challenges. A comprehensive process often undertaken in the strategic change process was applied to this institution, and shows how it initiated the process, conducted a stakeholders analysis, identified the strategic issues and strategies in the vision for 2020 (V2020). The article shows a paradigmatic application of strategic theory and process to the higher educational institutions, and also includes some of reflections on the strategic studies as a conclusion.
Published in | Science Journal of Business and Management (Volume 1, Issue 4) |
DOI | 10.11648/j.sjbm.20130104.11 |
Page(s) | 43-57 |
Creative Commons |
This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited. |
Copyright |
Copyright © The Author(s), 2013. Published by Science Publishing Group |
Strategic Planning, Stakeholders Analysis, Strategic Issues, Adoption of Strategies, Implementation of Strategies, Monitoring and Reevaluation, Higher Educational Institution
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APA Style
Kiyoung Kim. (2013). A Case Study Concerning the Strategic Plan: V2020 of Chosun University. Science Journal of Business and Management, 1(4), 43-57. https://doi.org/10.11648/j.sjbm.20130104.11
ACS Style
Kiyoung Kim. A Case Study Concerning the Strategic Plan: V2020 of Chosun University. Sci. J. Bus. Manag. 2013, 1(4), 43-57. doi: 10.11648/j.sjbm.20130104.11
AMA Style
Kiyoung Kim. A Case Study Concerning the Strategic Plan: V2020 of Chosun University. Sci J Bus Manag. 2013;1(4):43-57. doi: 10.11648/j.sjbm.20130104.11
@article{10.11648/j.sjbm.20130104.11, author = {Kiyoung Kim}, title = {A Case Study Concerning the Strategic Plan: V2020 of Chosun University}, journal = {Science Journal of Business and Management}, volume = {1}, number = {4}, pages = {43-57}, doi = {10.11648/j.sjbm.20130104.11}, url = {https://doi.org/10.11648/j.sjbm.20130104.11}, eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.sjbm.20130104.11}, abstract = {This paper shows a typical of strategic planning process involving a local university in the transformative society as well as quasi-privatization drive from the government. Chosun University was chosen as an object of this case study, which faces a high demand of environment and challenges. A comprehensive process often undertaken in the strategic change process was applied to this institution, and shows how it initiated the process, conducted a stakeholders analysis, identified the strategic issues and strategies in the vision for 2020 (V2020). The article shows a paradigmatic application of strategic theory and process to the higher educational institutions, and also includes some of reflections on the strategic studies as a conclusion.}, year = {2013} }
TY - JOUR T1 - A Case Study Concerning the Strategic Plan: V2020 of Chosun University AU - Kiyoung Kim Y1 - 2013/10/20 PY - 2013 N1 - https://doi.org/10.11648/j.sjbm.20130104.11 DO - 10.11648/j.sjbm.20130104.11 T2 - Science Journal of Business and Management JF - Science Journal of Business and Management JO - Science Journal of Business and Management SP - 43 EP - 57 PB - Science Publishing Group SN - 2331-0634 UR - https://doi.org/10.11648/j.sjbm.20130104.11 AB - This paper shows a typical of strategic planning process involving a local university in the transformative society as well as quasi-privatization drive from the government. Chosun University was chosen as an object of this case study, which faces a high demand of environment and challenges. A comprehensive process often undertaken in the strategic change process was applied to this institution, and shows how it initiated the process, conducted a stakeholders analysis, identified the strategic issues and strategies in the vision for 2020 (V2020). The article shows a paradigmatic application of strategic theory and process to the higher educational institutions, and also includes some of reflections on the strategic studies as a conclusion. VL - 1 IS - 4 ER -